An American in Kelowna – Finding a Marketing Pulse in Kamloops and Kelowna
For the past nine months, I’ve been taking the pulse of the local business community. Kelowna is a resort town – not a corporate melting pot. Kelowna is headlined by healthcare, construction, and tourism – not exactly my wheelhouse. Kelowna wants to become a tech mecca – not a marketing metropolis. All of the above makes my job-seeking mission a little tougher. Like a two-dollar steak. Like building a second bridge spanning Okanagan Lake. Like the…